Email Marketing Copywriter

3 days ago

Makati City, National Capital Region, Philippines ABM Resource Management Services Full time

Company Description

ABM Resource Management Services is a forward-thinking provider of resource management solutions dedicated to helping businesses optimize their workforce, boost productivity, and enhance operational efficiency. We specialize in tailored staffing solutions, strategic workforce planning that aligns with business goals, and comprehensive HR outsourcing services. Our services cater to a wide range of industries, ensuring sustainable growth and operational success for our clients. At ABM, we are committed to connecting exceptional talent with opportunities that drive success in today's dynamic market.

Role Description

This is a full-time remote role for an Email Marketing Copywriter. The Email Marketing Copywriter will be responsible for creating engaging, persuasive, and results-oriented copy for email marketing campaigns. This includes drafting subject lines, writing email body content, conducting A/B testing, and optimizing email content for increased open rates and conversions. The position also involves collaborating with design teams, analyzing campaign performance, refining content strategies, and ensuring compliance with email marketing best practices.

Qualifications

  • Expertise in Email Marketing and crafting persuasive, conversion-driven email copy
  • Strong Writing, Editing, and Proofreading skills with attention to accuracy and tone
  • Knowledge of Content Strategy and familiarity with Digital Marketing trends
  • Experience with tools such as email marketing platforms and analytics software
  • Ability to analyze campaign performance and optimize content for better results
  • Excellent collaboration and communication skills to work effectively with cross-functional teams
  • Bachelor's degree in Marketing, Communications, English, or related field
  • Familiarity with email compliance regulations, such as GDPR and CAN-SPAM, is a plus

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