Product Marketing Manager
2 days ago
About SAVii At SAVii, we're on a mission to revolutionize the employee wellness landscape. Since our founding in 2017 as SAVii PH, we've been changing the way employee benefits work by providing 360° salary-linked wellness services in emerging markets like the Philippines and India. Our platform empowers HR leaders to support their teams' financial wellness, both personally and professionally. As the leaders in the Philippines, we're now expanding, and we're looking for passionate individuals to join us Are you ready to be part of something that's changing lives?
Our Culture: Empowering You to Thrive At SAVii, people are at the heart of everything we do. We believe in the power of individuality and the strength of a team that values each person's unique perspective. As a remote-first organization, we trust you to work where you're most productive and happiest. We're all about flexibility and work-life harmony, so you can focus on what matters most, whether that's your career growth or personal well-being.
We foster a culture of collaboration, respect, and continuous growth, where every voice is heard and every idea is valued. We know that our success comes from embracing diversity, and we welcome all the different backgrounds, talents, and experiences that each team member brings. Together, we're not just achieving goals—we're transforming lives and making a meaningful impact every day.
We work fast, execute faster, and challenge ourselves to constantly evolve. SAViiers are encouraged to take bold steps, learn from every experience, and push the limits of what's possible. Bring your whole self to work, because we believe that's how the best ideas happen and how we'll continue to lead in the employee wellness space.
Job Purpose We are looking for a Product Marketing Manager to lead go-to-market efforts and drive adoption of our financial wellness solutions. This role is key to bridging the gap between product, marketing, success, risk and sales — ensuring our offerings are positioned effectively, launched successfully, and communicated clearly to the right audiences. Your Impact: What You'll Do
- Market Intelligence & Insight Gathering
- Conduct customer interviews, surveys, and voice-of-customer (VoC) programs
- Analyze competitors, emerging trends, and category dynamics
- Collaborate with Product and Sales to collect feedback from deals won/lost
- Map customer segments, pain points and unmet needs
- Opportunity Assessment & Product Validation
- Assess market demand and commercial potential of product ideas
- Size the market (TAM/SAM/SOM) and evaluate revenue potential
- Clarify product value proposition, product goal and business benefits
- Support Product in establishing roadmap for this product
- Test early messaging or prototypes with potential users
- Go-to-Market Planning
- Define product positioning and messaging framework
- Define pricing and packaging in partnership with Portfolio, Product, Marketing, Sales
- Oversee the product buying journey (from campaign to notifications)
- Build Product's GTM strategy covering B2B distribution and B2C adoption
- Support marketing in creating core product assets: value proposition, pitch decks, website copy, FAQs
- Support Marketing & Growth in defining multi-channel campaign strategy
- Train internal teams on product offer, GTM and keep them up to date
- Product Launch & B2B Distribution
- Coordinate Product Launch & GTM initiatives across functions (Marketing, Sales, CS, Product)
- Train internal teams on product value, positioning, and key messaging.
- Track adoption, engagement, and early feedback from users
- Improve sales enablement materials including pitch decks, product one-pagers, objection-handling guides
- Improve success enablement materials including implementation deck, product FAQs, configuration guides
- B2C Adoption & Optimization
- Support lifecycle marketing with positioning and messaging for activation, engagement, and upsell.
- Analyze product adoption, engagement and satisfaction metrics
- Collect ongoing feedback from users and internal teams
- Collaborate with marketing and growth to set product adoption & retention campaign strategy
- Collaborate with Product & Portfolio to share insights and align on product offer and feature improvements
- Product Sunsetting
- Create messaging to communicate product retirement clearly and empathetically
- Work with CS and Sales to manage customer transitions
- Document lessons learned to inform future product launches or decisions
- Professional Qualification and/or Regulatory requirements:
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- 6+ years of experience in product marketing, preferably in a digital-first or fintech environment.
- Proven track record of launching products and driving customer adoption
- Strong storytelling and messaging skills with an eye for customer-centric communication.
- Experience working cross-functionally across product, sales, and marketing
- Analytical mindset with ability to use data to inform decisions and strategies
Ready to make a real difference?
Our Commitment to Diversity & Inclusion At SAVii, diversity and inclusion aren't just words—they're the foundation of everything we do. We're proud to be an Equal Opportunity Employer, and we welcome individuals from all walks of life. We believe a mix of backgrounds, ideas, and experiences fuels innovation, and we are stronger because of it.
We strongly encourage candidates from diverse backgrounds to apply. We're here to ensure that every voice is heard.
Convinced You're the Perfect Fit? Let's Make It Happen
We're looking for bold thinkers, problem solvers, and passionate individuals who want to be part of something transformative. If you're excited to help us change lives, grow in a fast-paced environment, and be part of a collaborative team, we want to hear from you
Apply Now and let's transform lives—together
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
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