Freelance Digital Designer

5 hours ago

Bonifacio Global Metro Manila, Philippines AIRR Labs Inc. Full time ₱30,000 - ₱60,000 per year

The Freelance Digital Designer lead and produces the design function for the e-commerce and Marketing teams at AIRR Labs. The position is responsible for delivering effective and engaging, aesthetic, on-brand, and on-strategy creative for websites, web pages, product graphics (including art direction of photography), email promotional creative, email templates, social media graphics, and banner ads.

Responsibilities:

  • Produce the design and production for websites, product graphics, social media graphics and banners, static and rich banner ads, email campaigns, email templates, and partner campaigns.
  • Translate product positioning, existing research, and offline/online marketing strategies into effective designs.
  • Work with e-commerce team and internal and external developers to ensure aesthetics also are aligned with usability, accessibility, and web standards.
  • Work with internal teams to translate and create marketing requirements into compelling, appropriate campaigns and designs.
  • Manage and produce digital design work, including banner sizing and versioning.
  • Ensure consistency of brand and creative across digital customer touch points.
  • Provide design support to other business lines to create product graphics, logos, identity design, or other similar offline graphics.
  • Have an outstanding attention to detail and a keen eye for razor sharp design.
  • Continually maintain awareness of customer behavior to maximize sales online.
  • Working on enhancements to the site as well as suggesting new editorial designs.
  • Offline design as and when required.
  • Good appreciation of clean, simple, image rich, usable interfaces.
  • Broaden and enhance knowledge by keeping up to date with digital innovations and competitors.
  • Being a brand ambassador ensuring that all touch points are protected and are in line with the creative vision.
  • Be aware and have an interest in all areas of design across beauty, fashion, trends, lifestyle and brands.

Requirements:

  • Produce the design and production for websites, product graphics, social media graphics and banners, static and rich banner ads, email campaigns, email templates, and partner campaigns.
  • Translate product positioning, existing research, and offline/online marketing strategies into effective designs.
  • Work with e-commerce team and internal and external developers to ensure aesthetics also are aligned with usability, accessibility, and web standards.
  • Work with internal teams to translate and create marketing requirements into compelling, appropriate campaigns and designs.
  • Manage and produce digital design work, including banner sizing and versioning.
  • Ensure consistency of brand and creative across digital customer touch points.
  • Provide design support to other business lines to create product graphics, logos, identity design, or other similar offline graphics.
  • Have an outstanding attention to detail and a keen eye for razor sharp design.
  • Continually maintain awareness of customer behavior to maximize sales online.
  • Working on enhancements to the site as well as suggesting new editorial designs.
  • Offline design as and when required.
  • Good appreciation of clean, simple, image rich, usable interfaces.
  • Broaden and enhance knowledge by keeping up to date with digital innovations and competitors.
  • Being a brand ambassador ensuring that all touch points are protected and are in line with the creative vision.
  • Be aware and have an interest in all areas of design across beauty, fashion, trends, lifestyle and brands.

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