Social & Content Manager

Reports to:
Chief Marketing Officer

Location:
Manila (Remote / Hybrid)

Type:
Full-Time

About PopAI

PopAI is a global applied-AI company delivering agentic, human-in-the-loop solutions that generate measurable P&L impact for enterprises and BPOs. Our flagship platforms — Agentix, Opera, and PopApps — combine intelligent automation with operational insights, enabling clients to modernize workflows, optimize margins, and scale strategically.

As we expand globally, we're looking for a
Social & Content Manager
who will lead PopAI's social media and content growth — building high-impact digital communities, driving visibility across channels, and strengthening the online presence of our leadership team.

Role Overview

The
Social & Content Manager
will own PopAI's digital storytelling — creating, managing, and growing content across
LinkedIn, X (Twitter), Facebook, Reddit, and YouTube
. This person should have a strong creative eye, a practical marketing mindset, and the ability to bring brand ideas to life from planning to execution.

This is a
hands-on, creative, and strategic role
— ideal for someone who enjoys content creation as much as seeing tangible marketing results.

Key Responsibilities

Social Media Strategy & Growth

• Lead and execute PopAI's social media strategy across LinkedIn, X, Facebook, Reddit, and YouTube.
• Maintain and grow PopAI's
  LinkedIn company page
  , increasing reach and engagement to thousands of followers.
• Build and manage the
  LinkedIn presence of C-level executives
  , positioning them as thought leaders in AI and enterprise innovation.
• Set up, brand, and maintain the
  PopAI YouTube channel
  — ensuring cohesive visuals (logos, banners, descriptions) and consistent, quality content.
• Identify growth opportunities across emerging social platforms and optimize for engagement and visibility.

Content Creation & Management

• Plan and execute a
  content calendar
  aligned with brand priorities, campaigns, and events.
• Create and manage engaging multimedia content — copy, graphics, short videos, and podcast clips.
• Direct the production of
  video materials
  for social, events, and corporate communications — from concept and scripting to post-production coordination.
• Ensure all content reflects PopAI's tone, branding, and messaging consistency.

Community Building & Engagement

• Grow and nurture online communities — from the ground up or through existing audiences.
• Engage with followers and relevant industry conversations to strengthen visibility and relationships.
• Partner with the marketing, PR, and design teams to align messaging across campaigns and announcements.

Analytics & Optimization

• Monitor social performance metrics (reach, engagement, growth) using analytics tools.
• Report regularly on performance, insights, and recommendations.
• Continuously refine strategies and content based on data and community feedback.

Qualifications & Experience

• 4–6 years of experience in
  social media management
  ,
  content creation
  , or
  digital marketing
  (preferably in tech, AI, or enterprise industries).
• Proven success in
  building and scaling social communities
  — particularly on LinkedIn and YouTube.
• Strong
  creative eye
  for design, visuals, and storytelling — with a
  practical marketing mindset
  focused on results and growth.
• Skilled in
  video content direction
  (storyboarding, scripting, and editing oversight).
• Experience setting up and maintaining branded channels (logos, banners, layout consistency).
• Hands-on with
  social media tools
  (LinkedIn analytics, YouTube Studio, X/Twitter analytics, Meta Business Suite, Hootsuite, etc.).
• Excellent written and visual communication skills.
• Organized, self-driven, and able to manage multiple projects simultaneously.

What We Offer

• A creative, high-impact role shaping PopAI's online voice and community presence.
• Freedom to plan, execute, and innovate across major social and content platforms.
• Exposure to global leaders in AI, BPO, and enterprise sectors.
• Competitive compensation, flexible work setup, and room for growth in a fast-scaling company.