marketing assistant

JOB DESCRIPTIONS:

CONTENT MANAGEMENT

• Create and curate social media content

• Schedule and publish content across various digital platforms.

• Monitor and respond to comments and messages on social media channels.

CAMPAIGN MANAGEMENT

• Execute marketing campaigns (paid search display advertising, and social media ads, etc.)

• Tracking the performance of campaigns and reporting on key metrics.

SEARCH MANAGEMENT

• Conduct keyword research and analysis.

• Optimize content for search engines (SEO) and managing pay-per-click (PPC) campaigns.

• Monitor website performance and recommend improvements for SEO.

REPORTING DUTIES

• Report and analyze marketing performance including Google Analytics

• Report key metrics such as website traffic, conversion rates, and social media engagement.

• Prepare recommendations based on data analysis.

MARKETING EXECUTION

• Execute marketing strategies with other departments such as merchandising and operations.

• Source and coordinate with external agencies or freelancers as needed.

• Manage marketing calendars and deadlines.

• Assist with budget tracking and invoice processing.

• Handle other administrative tasks as required by the marketing team.

MARKET RESEARCH

• Conduct research on industry trends, competitors, and target audiences.

• Stay updated on the latest digital marketing trends and best practices.

QUALIFICATIONS:

• Bachelor's degree in Marketing, Communications, Business, or a related field.

• Certifications in digital marketing, SEO, Google Analytics, or social media platforms are a plus.

• 1-2 years of experience in marketing or related fields.

• Familiarity with digital marketing tools and platforms such as Google Analytics, SEMrush, Hootsuite, or similar.

• Proficiency in social media platforms (Facebook, Instagram, LinkedIn, Twitter).

• Basic knowledge of SEO, PPC, and email marketing.

• Familiarity with content management systems (CMS) like WordPress.

• Understanding of HTML/CSS is advantageous but not always required.

• Experience with analytics tools (Google Analytics, social media analytics).

• Strong writing and editing skills for content creation.

• Graphic design skills (using tools like Adobe Creative Suite, Canva) can be beneficial.

• Strong project management abilities.

• Ability to multitask and prioritize tasks effectively.

• Willing to work in Sucat Sucat, Parañaque City

• Salary offer is negotiable.

• Three (3) Full-time positions are available.