BTL Director

Job title:
BTL Director

I. Job Purpose:

The position holder has strategic and operational responsibility for all BTL activities for the market in which his client operates. He/She will provide strategic guidance and direction for all relevant areas, such as Event, Motor Shows, New Platforms on various level. He cultivates and grows relationships with an existing client in the market and develops an appropriate network and partnership with suppliers. He/She is responsible for managing all hands-on operational aspects of the BTL. He/she provides the leadership, management and vision necessary to ensure that the company has the proper operational controls, administrative and reporting procedures, and people systems in place to effectively grow the business and the organization as a whole, and to ensure financial strength and operating efficiency.

II. Working Relationships:

Reports to
: Business Unit Head

Supervises : The teams with Space & Design (Motorshow) and Events

Interfaces with
: Company, external suppliers and partners, New Client

III. Essential Duties & Responsibilities:

• Set, obtain and manage the business objectives, understand international Brand Experience communications landscape and key issues affecting the client / Company;
• Bear final responsibility for the BTL's growth, vision, profitability, and the professional development of the team
• Manage and cultivate existing client relationships
• Develop and maintain a value-added business relationship with the client to drive retention, generate organic growth and assure quality service delivery
• Monitor operations through interaction with different departments and other local offices
• Lead the development, communication and implementation of effective growth strategies

and processes

• Responsible for the measurement and effectiveness of all processes
• Identify budget needs, secure approval, comply with budget requirements and deliver expected results by controlling costs and exploiting all business opportunities
• Manage the day to day operations upon clients requirements via ongoing dialogue
• Prepare and submit an annual operational budget, manage effectively within this budget, and report accurately on progress made and challenges encountered
• Optimise business processes and enhance efficiencies by effectively managing people and resources

V. Profile (education, experience and general job requirements):

• University degree or equivalent experience
• Several years of experience in similar senior role on preferably high-profile automotive brands
• Capability and experience in 'solution services selling' including strong commercial acumen,
• Experience in managing and motivating teams
• Exceptional client relationship management and people development skills
• Excellent questioning, listening, influencing and negotiation skills

VI. Skills and personality:

• Exceptional project and process management skills up to successful closure
• Action-oriented, entrepreneurial, flexible and innovative approach to operational management
• Demonstrated decision making and problem-solving abilities, strong solution-orientation
• Conceptual thinking and analytical mind
• Ability to negotiate, to convince or persuade others
• Ability to analyse and interpret financial and operational data
• Effective planning, organising, people and time management skills
• Excellent interpersonal skills and demonstrated oral and written communication abilities

This job opportunity is for a start-up advertising company based in BGC, Taguig.