Entry Level Marketing Operations Specialist

2 days ago

Pasig, National Capital Region, Philippines BluIP Inc. Full time ₱250,000 - ₱500,000 per year

BluIP Inc. is seeking an analytically minded
Entry Level Marketing Operations Specialist
to join our Marketing team
full-time in the Philippines
. This is an ideal role for a detail-oriented self-starter who loves turning messy data into clear insights, operationalizing campaigns, and partnering with Sales to keep our funnel healthy and measurable. You will own day-to-day marketing tech stack operations (HubSpot preferred), lead routing, data hygiene, and basic reporting.

Key Responsibilities
:

  • Own the Marketing Tech Stack:
    Admin day-to-day in HubSpot (or similar): properties, lists, forms, landing pages, workflows, lead scoring, and email compliance. Maintain integrations across CRM/automation tools (e.g., HubSpot Salesforce/DealHub/CRM equivalents, webinar tools, enrichment, chat).
  • Funnel Health & Lead Operations:
    Manage lead capture, enrichment, de-duplication, and routing to Sales with agreed SLAs. Monitor MQL → SQL handoff quality and surface breakdowns quickly.
  • Campaign Enablement:
    Build program assets (UTMs, forms, lists, snippets) and QA end-to-end tracking for webinars, events, paid, and content syndication. Set up A/B tests and document learnings.
  • Analytics & Reporting:
    Produce weekly dashboards on traffic, MQLs/SQLs, pipeline, and campaign ROI; highlight insights and recommended actions. Maintain a tidy marketing data dictionary and reporting definitions.
  • Governance & Compliance:
    Enforce naming conventions, lifecycle stages, and data hygiene standards. Support email and data privacy compliance (CAN-SPAM/GDPR best practices).
  • Sales & RevOps Partnership:
    Collaborate with Sales/SDR teams on scoring, routing rules, sequences, and feedback loops. Help prepare quarterly pipeline and attribution readouts.

Required Qualifications
:

  • Experience:
    0–2 years of experience in marketing operations, demand gen, sales ops, or a closely related internship/co-op.
  • Tools:
    Familiarity with
    HubSpot
    (strong plus) or another Marketing Automation Platform (MAP) or CRM (Marketo, Pardot, Salesforce).
  • Analytical:
    Comfortable with spreadsheets (lookups, pivots), building dashboards, and working with UTM tracking.
  • Mindset:
    Strong process orientation, documentation habits, and a Quality Assurance (QA) mindset.
  • Communication:
    Clear, concise communicator who can translate technical details for non-technical teammates.
  • Curiosity:
    Curiosity about UCaaS/CCaaS, AI-powered customer experiences, and B2B SaaS metrics.

Bonus Points

  • Basic HTML/CSS for emails/landing pages.
  • Experience with enrichment (ZoomInfo/Clearbit), webinar tools, and chat.
  • Knowledge of multi-touch attribution concepts and lead scoring.
  • Exposure to telecommunications or enterprise SaaS.

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