Winnership_Marketing Intern

1 week ago

Taguig, National Capital Region, Philippines Beiersdorf Full time ₱150,000 - ₱250,000 per year

Your Tasks

Data Analytics

  • Assists the Brand manager in preparing reports to monitor and evaluate key brands performance such as market share in the respective category
  • Assists in monitoring category development closely eg. Competitor performance, launch and relaunch, and price changes
  • Helps develop strategic plan for NIVEA category to drive NIVEA category growth

NPD Launches And Perfect Execution

  • Supports the Brand Manager in executing go to market strategy for all NIVEA launches and giving guidance to other departments (S&CM, Sales and Ecomm) by steering the marketing mix (price, promo, media, POSM, distribution etc.)
  • Follow the 'go to market' process by ensuring on time delivery of presentations and materials
  • Helps ensure perfect execution on all touchpoints (digital, ATL, KOL) closely working together with Brand Manager, Media and Digital, and partner agencies
  • Helps ensure internal excitement for the category, launches and relaunches by being passionate about the brand and products

Collaboration With Internal And External Stakeholders

  • Support the Brand Manager to liaise with agencies in activating marketing campaigns with online publishers, KOLs, and retailers in a timely manner
  • Assist Brand Manager in working closely with S&CM and Ecommerce in translating campaigns to consumer engagement activities that can be used for major activities with key retailers
  • Support in execution of upcoming brand activities events, including coordination with vendors and internal teams.

Your Profile

Qualifications

  • Undergraduate with a degree in Marketing, Business Administration, Communication or any related course.
  • Background in Personal Care or Skin Care is an asset.
  • Experience in Digital Marketing, Ecommerce and/or Trade Marketing is a plus.
  • Strong project management, strategic-thinking skills and with good interpersonal skills.
  • Proficiency in Microsoft Office (Excel, Word, PowerPoint); basic knowledge of design or digital tools is a plus.
  • On the last semester of the 4rth year or last year on the Course ot whichever is the equivalent