Digital Content Specialist

2 weeks ago

Manila, National Capital Region, Philippines DigiPlus Interactive Corp Full time

Key Responsibilities:

  • Plan, produce, and edit digital content, including copy, videos, and graphics, aligned with key campaigns, product initiatives, and trending topics.
  • Write compelling, brand-aligned copy for websites, blogs, email newsletters, social posts, and promotional materials.
  • Shoot and edit short-form video content optimized for platforms such as Instagram Reels, TikTok, and YouTube Shorts.
  • Design simple graphics, infographics, and visual assets that enhance storytelling and improve content performance.
  • Collaborate with marketing, creative, and product teams to develop content strategies that increase engagement, conversions, and audience growth.
  • Monitor digital content performance using analytics tools and apply insights to improve future content.
  • Quickly adapt content to capitalize on relevant digital trends, cultural moments, or real-time opportunities.
  • Support cross-functional teams with content needs for marketing campaigns, product launches, and other digital initiatives.

Requirements:

  • Bachelor's degree in Communications, Marketing, Journalism, Digital Media, or a related field.
  • 1–3+ years of experience producing digital content for brands, agencies, or media organizations.
  • Strong copywriting skills with the ability to create engaging, concise, audience-focused content.
  • Experience editing short-form video and developing simple graphics for digital platforms.
  • Familiarity with social media platforms, digital trends, and content best practices.
  • Creative, detail-oriented, and able to thrive in a fast-paced, deadline-driven environment.
  • Highly Preferred:
    A genuine passion for sports and strong awareness of sports culture, leagues, and major events.

Preferred Skills:

  • Experience using content management systems (CMS) and social media scheduling or publishing tools.
  • Basic motion graphics or animation skills.
  • Familiarity with AI content or design tools.
  • Understanding of audience development, community engagement strategies, and digital growth tactics.

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