
Senior Performance Marketing Specialist
1 day ago
Role Summary:
We are seeking a highly skilled Paid Search Marketing Manager to lead high-performing campaigns for national and multi-location brands. The ideal candidate will have proven expertise in Google Ads and Microsoft Ads, with a strong track record in direct-response, performance marketing.
The successful candidate will be responsible for managing and optimizing ads campaigns, delivering data-driven strategies that maximize return on investment (ROI) for direct-response campaigns, and leading reporting and insights for client meetings and quarterly business reviews.
The ideal candidate will have strong analytical skills, with particular attention to detail, and the ability to function in an autonomous environment.
Responsibilities
- Manage and optimize Google Ads and Microsoft Ads campaigns
- Deliver data-driven strategies that maximize ROI for direct-response campaigns
- Lead reporting and insights for client meetings and quarterly business reviews
Qualifications
- Bachelor's degree in related field
- Strong track record in direct-response, performance marketing
- 4+ years PPC experience (Google Ads and Microsoft Ads)
- Advanced Excel skills and analytical expertise
- Experience in a multi-client environment
- Strong organization, oral and written communication skills
- Analytical skills with particular attention to detail
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