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We are seeking a highly motivated and experienced Digital Commerce Executive to join our team. As a Key Account Executive, you will play a pivotal role in accelerating online ice cream sales across relevant channels.
About the Role- Create growth action plans to unlock new revenue streams, develop omnichannel capabilities of retailers and partners, and drive the digital commerce agenda within the internal teams and across the broader Customer Development (CD) team of Selecta.
- You will be responsible for data collection of total online sales performance, analysis, and data storytelling to external and internal business reviews.
- Deliver on perfect store online, brilliant execution of demand generating campaigns, and other operational concerns.
- Partner directly with online marketplace aggregators and ecommerce retailers to help deliver joint business plans and cement Selecta as industry leaders for digital commerce.
Business Development and Account Management
- Create and execute high impact joint business plans with key customer partners.
- Unlock revenue streams by acquiring new partners and expanding store network.
- Bring shopper and channel marketing ideas to life through brilliant campaign executions.
- Ensure quality availability and healthy conversion funnel metrics through perfect store online.
- Data collection, analysis, and storytelling through business reviews with customer teams.
- Drive strategic partnerships with regular cadence meetings and manage digital commerce agreements.
- Cross-functional collaboration with global ICDC team and other internal stakeholders.
- At least 2 years of experience in digital commerce/Ecommerce in a marketing or sales capacity.
- Familiar with best practices and has working knowledge of key online platform/media KPIs and associated analytics.
- Has background/exposure in digital commerce and/or performance marketing.
- FMCG exposure is a plus.
- Strong presentation, negotiation and influencing skills.
- Highly operational with high attention to details.
- Ability to adapt and respond quickly to a fast-changing environment.
- Bachelor's Degree holder.