Digital Influencer Marketing Expert

1 day ago

General Santos, Soccsksargen, Philippines beBeeInnovator Full time ₱6,000,000 - ₱8,000,000

Influencer Marketing Professional

Transform the digital landscape through impactful influencer partnerships as an Influencer Marketing Specialist. This is a unique opportunity to shape the future of e-commerce by developing and executing high-impact campaigns.

Main Responsibilities:
  • Develop Strategies: Create influencer marketing plans that align with overall marketing objectives, brand goals, and measurable KPIs.
  • Source Talent: Identify and engage influencers who resonate with our brand, target audience, and campaign goals.
  • Build Partnerships: Cultivate and maintain strong, professional relationships with influencers, agencies, and brand partners.
  • Oversee Campaigns: Manage campaign timelines, content creation, and deliverables in collaboration with influencers and the marketing team.
  • Ensure Quality: Provide creative direction and review influencer content to ensure it aligns with brand identity and campaign messaging.
  • Analyze & Report: Use analytics tools to measure performance, generate reports, and optimize future marketing initiatives.
  • Collaborate Across Teams: Work closely with social media, content, and paid marketing teams to ensure campaigns integrate seamlessly into broader marketing efforts.
Requirements:
  • At least 1 year of proven experience in influencer marketing, with a solid background in broader marketing campaigns.
  • Exceptional relationship-building, negotiation, and communication skills.
  • In-depth understanding of social media platforms, influencer trends, digital marketing strategies, and audience engagement tactics.
  • Strong analytical skills with the ability to interpret performance data and translate insights into actionable strategies.
  • A creative and passionate mindset for digital marketing, brand storytelling, and campaign innovation.

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