Programmatic Campaign Specialist

2 days ago

Pulong Santa Cruz, Calabarzon, Philippines beBeeAd Full time $65,000 - $85,000
Programmatic Manager Role

This role focuses on owning the full lifecycle of client campaigns, from setup to optimization.

  • Deal Setup & Audience Build:
      • Build audience segments in accordance with client specifications
      • Generate and name PMP Deal IDs automatically
      • Curate inventory packages aligned to target segments
  • Technical Configuration & QA:
      • Implement and verify ad tags, pixels, and tracking URLs across platforms
      • Execute campaign QA checklists and secure internal sign-off
  • Platform Deployment & Troubleshooting (SSP/DSP):
      • Configure, test, and troubleshoot SSP integrations and inventory feeds
      • Deploy deals into DSP seats and monitor for setup errors
      • Troubleshoot integration issues across DSPs and SSPs
  • Performance Monitoring & Optimization:
      • Monitor live campaign metrics daily and produce performance reports
      • Identify under-delivery or sub-optimal win-rates and adjust bids, caps, and inventory mix accordingly
  • Marginal Gains Mindset & Client Escalations & Support:
      • Continuously hunt small performance uplifts to drive overall campaign success
      • Serve as first-line technical support for delivery issues, escalating complex cases to Engineering

Requirements:

  • At least 5+ years of hands-on Technical Account Management or Programmatic Trading experience
      • Deep expertise with DSPs (DV360, The Trade Desk, Amazon) and SSPs (OpenX, PubMatic, Index Exchange)
      • Proficiency in ad tags, pixels, tracking URLs, bid strategies, and campaign QA processes
      • Strong troubleshooting skills across the full programmatic ecosystem
      • Commercial acumen—balancing performance optimization with margin protection
      • Excellent communication—able to translate technical concepts for clients and cross-functional teams

The ideal candidate should have a strong background in programmatic advertising and be able to effectively manage multiple campaigns simultaneously. They should also be proficient in troubleshooting and have excellent communication skills.

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