Facebook Advertising Strategist

1 day ago

Manila, National Capital Region, Philippines beBeeAdvertising Full time ₱900,000 - ₱1,200,000

Job Opportunity:

We are seeking a highly skilled and experienced Facebook Ads Specialist to join our client's marketing team. The successful candidate will be responsible for planning, implementing, and optimizing Facebook advertising campaigns to drive brand awareness, engagement, and conversions.

This role requires a deep understanding of Facebook's advertising platform, audience targeting strategies, and campaign optimization techniques. The ideal candidate will have a proven track record of successful Facebook ad campaigns and a strong ability to analyze data and make data-driven decisions.

You should possess innovative ideas to strengthen our marketing positions. If this challenging role is something that you are looking for, please submit your applications right away.

Key Responsibilities:

  • Develop and execute comprehensive Facebook advertising strategies to achieve marketing objectives and key performance indicators (KPIs).
  • Conduct thorough audience research and develop targeted audience segments for ad campaigns.
  • Create and optimize Facebook ad campaigns, including ad copy, visuals, targeting, and bidding strategies.
  • Monitor ad performance, analyze key metrics, and provide regular reports to stakeholders.
  • Continuously optimize campaigns based on performance data, implementing A/B testing and other tactics to improve results.
  • Stay updated with industry trends and best practices in Facebook advertising, ensuring campaigns are innovative and effective.

Requirements:

  • 2+ years in a similar role within an agency specifically in Facebook ads, LinkedIn ads, and/or working in a paid social role.
  • Strong understanding and passion for social media advertising.
  • Must be adept with using Facebook Business Manager and proficient in the use of Facebook Ads Manager to implement, optimize, and analyze campaigns.
  • Able to build diverse audiences within Facebook Ads and aware of the Facebook pixel and how it is used.
  • Able to develop and implement paid strategies for clients across many industries that will result in a positive return on investment (ROI).

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