Brand Advocacy Lead

2 weeks ago

Mandaluyong City, National Capital Region, Philippines Asticom Full time

The Brand Advocacy Lead at Asticom will be responsible for collaborating with marketing, public relations, corporate communications, and customer experience teams to align social media operations with broader organizational goals.

This includes:

  • Collaborating with cross-functional teams to develop and implement social media strategies.

  • Providing insights and recommendations to improve customer experience, agent performance, and automation processes.

  • Supporting training and upskilling initiatives to ensure social media teams are prepared to handle complex customer interactions.

  • Staying informed about emerging social media trends, tools, and practices to drive innovation and efficiency.

Requirements:

  • Bachelor's degree in a relevant field (e.g., Data Analytics, Marketing, Communications, or Business).

  • Demonstrated expertise in social media management, incident handling, and data analysis.

  • Strong analytical and critical thinking abilities to identify trends and actionable insights.

  • Excellent written and verbal communication skills tailored to diverse audiences.

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