Remote Growth Marketing Manager Wanted

1 day ago

Las Piñas, National Capital Region, Philippines beBeeMarketing Full time A$18,000 - A$30,000
Growth Marketing Manager - Residential Leasing

We are seeking a skilled Growth Marketing Manager to drive tenant demand and reduce vacancy across a premium residential portfolio in Wellington. The ideal candidate will design and execute efficient, test-led campaigns that target PhD students, single professionals, and couples.

This is a remote role aligned to NZST/NZDT hours, offering the opportunity to work with a growing business and contribute to long-term growth. As a Growth Marketing Manager, you will be responsible for building a growth plan covering paid social, search, and organic channels, focusing on Instagram and Meta, with scope to test Google and TikTok.

Key responsibilities include defining audiences and geo targets around Wellington, creating compelling creative and copy, and conducting rapid A/B tests to improve CTR and conversion. You will also set up simple landing pages or optimized listings with clear CTAs to book viewings, tracking end-to-end with UTM parameters and GA4.

Additionally, you will implement retargeting and nurture sequences for website visitors and portal engagers to increase bookings, integrate campaign flows with viewing software and CRM to ensure leads are routed and tracked, and report weekly on cost per qualified viewing, applications, conversion rates, and vacancy days, with recommendations for next steps.

Requirements include at least three years in growth or performance marketing for B2C, with proven results in ANZ markets. You should have hands-on experience with Meta Ads Manager, Instagram, Google Ads, and TikTok Ads, as well as proficiency with GA4, Looker Studio, and UTM discipline to measure the full funnel.

Strong creative and copywriting skills for social and landing pages, with practical A/B testing experience, are essential. Experience in property, residential leasing, marketplaces, or similar demand funnels is highly valued, along with excellent English communication skills for briefs, reporting, and stakeholder updates.

Benefits include a competitive salary, direct contract with a growing business, and growth potential as the company scales.

Success metrics include cost per qualified viewing and application within targets, monthly increase in bookings and applications, improved conversion rates and reduced vacancy days, and weekly reports and actionable test plans.

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