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Brand Engagement Professional

3 weeks ago

Taguig, National Capital Region, Philippines JTI Full time
About the Role

We are seeking a highly skilled Consumer Activation Specialist to join our team at JTI Taguig, National Capital Region, Philippines. As a key member of our Consumer Activation Team, you will work closely with cross-functional teams to develop and implement effective consumer activation strategies that drive business growth and enhance brand equity.

Your primary responsibility will be to support the Consumer Activation Manager in ensuring that all consumer activation initiatives align with global brand guidelines and marketing objectives. You will also provide guidance and feedback to third-party activation agencies to ensure they deliver high-quality activation ideas/proposals.

To succeed in this role, you must have excellent communication and project management skills, as well as a strong understanding of marketing principles and practices.