Corporate Communications Director

10 hours ago


Makati City, National Capital Region, Philippines East West Banking Corporation Full time

We are seeking a highly skilled Corporate Communications Director to join our team at East West Banking Corporation. As a key member of the leadership team, you will play a crucial role in managing the bank's brand reputation and ensuring that our messaging aligns with our business objectives.

Job Responsibilities
  • Develop and implement comprehensive corporate communications strategies that drive engagement and loyalty among stakeholders
  • Manage relationships with media outlets, influencers, and other key opinion leaders to promote the bank's brand and products
  • Oversee the creation and dissemination of high-quality content across all channels, including social media, email marketing, and traditional media
  • Collaborate with cross-functional teams to develop and execute integrated marketing campaigns that drive business results
Requirements
  • Bachelor's degree in Communications, Marketing, or related field
  • At least 5 years of experience in corporate communications, preferably in a financial services industry
  • Proven track record of developing and executing successful communications strategies that drive business outcomes
  • Excellent writing, editing, and verbal communication skills, with ability to adapt to different tone and style guidelines


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