Paid Social Media Manager

2 days ago


Manila, National Capital Region, Philippines Klaiya Digital Full time
About the Job:

Klaiya Digital is seeking a highly skilled and experienced Facebook Ads Specialist Lead to join its marketing team.

The successful candidate will have a proven track record of successful Facebook ad campaigns and a strong ability to analyze data and make data-driven decisions.

Key Responsibilities:

  • Develop and execute comprehensive Facebook advertising strategies to achieve marketing objectives and KPIs.
  • Conduct thorough audience research and develop targeted audience segments for ad campaigns.
  • Create and optimize Facebook ad campaigns, including ad copy, visuals, targeting, and bidding strategies.
  • Monitor ad performance, analyze key metrics, and provide regular reports to stakeholders.
  • Continuously optimize campaigns based on performance data, implementing A/B testing and other tactics to improve results.

Requirements:

  • 2+ years in a similar role within an agency specifically in Facebook ads, LinkedIn ads, and/or working in a paid social role.
  • Strong understanding and passion for social media advertising.
  • Able to build diverse audiences within Facebook Ads and aware of the Facebook pixel and how this is used.


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