Digital Marketing Strategist

2 days ago

Mandaue City, Central Visayas, Philippines beBeeSpecialist Full time $90,000 - $120,000
Job Overview

We seek an SEO specialist to optimize both On-Page and Off-Page SEO. The ideal candidate will leverage AI tools, programmatic SEO, and SEO automation to scale and improve SEO processes efficiently.

Key Responsibilities
  • On-Page SEO
    • Conduct keyword research to identify opportunities and target high-value search terms.
    • Optimize website content including meta tags, header tags, internal linking, and image alt attributes.
    • Work with the content team to ensure all on-page elements are optimized for search engines and user engagement.
    • Implement structured data (Schema Markup) to enhance visibility in search results.
  • Off-Page SEO
    • Develop link-building strategies to improve domain authority and rankings.
    • Monitor backlink quality and regularly clean up low-quality or toxic backlinks.
    • Stay current with SEO best practices and Google's algorithm changes.
    • Engage in social media and other third-party platforms to enhance brand presence and generate quality backlinks.
  • AI in SEO
    • Leverage AI-powered tools to assist in content creation, keyword research, and competitive analysis.
    • Use AI for content generation and optimization, ensuring content meets SEO guidelines and resonates with target audiences.
    • Monitor AI-driven insights to refine SEO strategies and enhance ranking performance.
  • Programmatic SEO
    • Implement programmatic SEO strategies to automate content generation and optimize large-scale websites or content hubs.
    • Utilize AI and data-driven techniques to generate high-quality landing pages at scale while maintaining SEO best practices.
    • Analyze and improve performance of programmatic SEO strategies.
  • SEO Automation
    • Develop automated SEO processes for tasks such as rank tracking, keyword research, and technical audits.
    • Use SEO automation tools to streamline reporting and data collection.
    • Optimize workflows for increased efficiency.
  • Analytics & Reporting
    • Track, analyze, and report on key SEO performance metrics.
    • Use tools like Google Analytics and SEMrush to assess and report on SEO performance.
    • Provide actionable insights and strategic recommendations.

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