Digital Growth Professional

2 weeks ago


Porac, Philippines beBeeDigitalGrowth Full time $80,000 - $120,000
Digital Growth Expert

Revolutionize cross-border financial services for immigrants with our multi-currency platform, processing over $1 billion in monthly transactions.

The ideal candidate will have a passion for marketing and a commitment to helping us grow our marketing reach and customer base. They will work closely with designers to develop ads content plan, based on data analysis and user portrays for overseas users, communicate closely with marketing and other teams to contribute towards formulating and independently executing proper digital growth strategies in an orchestrated way, and keep track on latest industry trends, keeping a close eye on competitors.

  • Responsible for the ads purchasing of our app through Facebook / Google / Tik Tok and other paid channels
  • Independently complete work such as creating accounts in related platforms, analysing targeted users, optimising ads contents, improving overall ROI, etc.
  • Work closely with designers to develop ads content plan, based on data analysis and user portrays for overseas users
  • Communicate closely with marketing and other teams to contribute towards formulating and independently executing proper digital growth strategies in an orchestrated way
  • Keep track on latest industry trends, keeping a close eye on competitors
  • Develop and manage a B2B partnership network to drive online growth
  • Manage Public Relations for LemFi to drive growth among the South East Asian diaspora with multiple stakeholders e.g. Publications, Media Channels, Celebrities and PR Agencies
  • Conduct market research to identify current and potential customer needs and trends;
  • Support and collaborate with various teams within the company to plan and execute marketing campaigns;
  • Engage in cross-functional responsibilities and assist the team where needed.

Key Responsibilities:

  • Ads Purchasing and Optimization
  • Account Creation and Management
  • Marketing Strategy Formulation and Execution
  • Industry Trend Analysis and Competitor Research
  • B2B Partnership Network Development
  • Public Relations Management
  • Market Research and Analysis

Requirements:

  • In-depth understanding of all aspects of ads content development, testing, and optimization
  • In-depth understanding of Facebook / Google / Tik Tok / Youtube and other paid ads channels
  • 2-4 years' experience in a performance marketing role for international platforms such as google, facebook and tik tok
  • Excellent speaking, writing and people management skills;
  • Ability to work in a rapidly changing business and regulatory environment.
  • A strong network in the South East Asian disapora community is a plus.


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