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Market Insights Specialist
2 weeks ago
At SVEN - The Digital 1st Agency, we are looking for a talented Market Insights Specialist to support our research efforts. This exciting opportunity involves conducting on-site field observations and customer interviews at assigned locations, documenting the daily activities of dealership personnel in Sales, Repairs & Maintenance, and Accessories departments.
- In this role, you will record customer interactions, including common inquiries, complaints, and buying/service behaviors.
- Additionally, you will identify challenges faced by dealership staff in assisting customers and document customer decision-making patterns, service expectations, and dealership best practices.
- You will conduct on-site field observations and customer interviews at assigned locations.
- This role involves documenting the workflows of dealership personnel in Sales, Repairs & Maintenance, and Accessories departments.
- A background in Market Research, Business, Communications, Psychology, or a related field is preferred but not mandatory.
- Strong observational and analytical skills—able to notice patterns in customer behavior—are essential for this role.
- You must have excellent written and verbal communication skills for clear and concise reporting.