Senior Digital Marketing Specialist

1 day ago

Caloocan City, National Capital Region, Philippines beBeeDigitalMarketing Full time ₱600,000 - ₱800,000

Job Title:

Digital Marketing Expert

We are seeking a Digital Marketing Expert to drive lead generation and business growth through effective digital marketing strategies.

About the Role:

This position requires a skilled professional with 3-5 years of experience in digital marketing and lead generation, preferably in B2B technology or automation solutions. The ideal candidate will have demonstrated proficiency in LinkedIn, Facebook, and Instagram marketing with measurable results.

Key Responsibilities:
  • Develop and execute comprehensive digital marketing plans across multiple platforms to generate high-quality leads.
  • Create compelling content showcasing industry expertise and thought leadership across various vertical markets.
  • Manage both personal and business social media profiles, publishing strategic posts daily to build brand awareness and engagement.
  • Implement data-driven campaigns demonstrating measurable ROI and lead conversion rates.
  • Conduct market research and competitive analysis to identify new opportunities and refine messaging strategies.
  • Execute cold calling campaigns to prospective clients across target industry verticals.
  • Qualify leads and schedule discovery calls for senior leadership.
  • Maintain and nurture relationships with existing clients to identify expansion opportunities.
  • Collaborate with technical teams to understand solution capabilities and translate them into compelling marketing messages.
  • Track and report on lead generation metrics, conversion rates, and pipeline development.
  • Provide administrative support for business development activities and client relationship management.
  • Assist with proposal preparation and client presentation materials.
  • Handle travel arrangements and logistics for business development activities.
Requirements:
  • 3-5 years of experience in digital marketing and lead generation, preferably in B2B technology or automation solutions.
  • Demonstrated proficiency in LinkedIn, Facebook, and Instagram marketing with measurable results.
  • Australian Market Knowledge: Direct experience working with Australian companies and understanding of local business culture and practices.
  • AI/Automation Understanding: Solid grasp of AI business automation solutions and their applications across various industries.
  • Proven ROI: Track record of delivering measurable marketing ROI with specific examples and metrics.
  • Communication Skills: Excellent written and verbal communication abilities for content creation and client interactions.
  • Initiative: Self-starter mentality with strategic thinking capabilities and ability to work independently.

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