Senior Digital Marketing Manager

7 days ago

Rizal, Philippines beBeeGrowth Full time $60,000 - $100,000

**SEO Leadership Position**

Seeking an experienced SEO professional with a strong background in the I-gaming industry to lead our search engine optimization initiatives across multiple projects. This role requires a strategic thinker who can drive organic growth while managing complex, multi-site SEO campaigns in a highly competitive and regulated environment.

Key Responsibilities:

  • Develop and execute comprehensive SEO strategies for multiple I-gaming brands and projects simultaneously
  • Conduct thorough keyword research and competitive analysis specific to gaming, sports betting, and casino verticals
  • Optimize website architecture, content, and technical elements to improve search rankings
  • Monitor and analyze SEO performance metrics, providing regular reports and actionable insights
  • Stay current with search engine algorithm updates and industry best practices
Team Collaboration & Project Management:
  • Coordinate cross-functional collaboration with development, content, and marketing teams
  • Manage multiple concurrent SEO projects, ensuring timely delivery and quality standards
  • Allocate resources effectively across different projects
  • Establish and maintain SEO workflows, processes, and documentation
I-Gaming Expertise:
  • Navigate complex regulatory requirements and compliance considerations across different jurisdictions
  • Understand geo-targeting strategies for various markets and licensing restrictions
  • Develop content strategies that balance user engagement with responsible gaming messaging
  • Implement SEO tactics suitable for high-competition gaming keywords and affiliate marketing
Technical SEO & Analytics:
  • Perform comprehensive technical SEO audits and implement improvements
  • Collaborate with development teams on website performance optimization
  • Set up and maintain tracking systems using Google Analytics, Search Console, and specialized SEO tools
  • Analyze user behavior data to inform SEO and content strategies

Requirements:

  • Minimum 3+ years in managerial or senior leadership positions in SEO or digital marketing
  • Proven experience in the I-gaming industry (online casino, sports betting, or related gaming verticals)
  • Demonstrated success managing multiple SEO projects simultaneously
  • Track record of achieving measurable organic traffic growth and ranking improvements

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