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Content and Campaign Manager

3 weeks ago


Pasig, National Capital Region, Philippines Health Carousel Philippines Inc. - OS Full time

Company Overview

At Health Carousel Philippines Inc. - OS, we strive to empower Filipino nurses to achieve their American dream through expert guidance and innovative solutions.

Salary

The compensation package includes a competitive salary and benefits that reflect individual contributions and achievements.

Job Description

We seek a highly motivated Content and Campaign Manager to drive brand visibility, engagement, and lead generation through strategic content creation and campaign execution.

Key Responsibilities:

  • Developing and executing creative, high-impact content and campaigns that inspire, inform, and generate leads from social media channels and job boards.
  • Oversight and strategy of content for platforms such as Facebook, LinkedIn, Instagram, Twitter, and TikTok to enhance brand presence and audience engagement.
  • Nurturing existing leads through regular interaction and relationship-building to foster trust and loyalty.
  • Participating in marketing and recruitment events to position the company as a leading provider for Filipino nurses aspiring to work in the U.S.
  • Engaging with nursing-related social media groups and forums to cultivate a network of potential candidates and advocates.
  • Maintaining an up-to-date knowledge of industry trends, competitor strategies, and best practices to inform content and campaign decisions.
  • Collaborating with cross-functional teams to develop and execute comprehensive marketing strategies that drive business results.
  • Creating visually compelling marketing collaterals and ads that align with the company's brand and mission.
  • Posting and managing job ads across online job boards to ensure consistency and accuracy in messaging.
  • Developing and implementing data-driven strategies to optimize social media performance and improve lead quality.

Requirements:

  • Experience with paid advertising (Facebook Ads, Google Ads, LinkedIn Ads) and SEO best practices.
  • Strong photo and video editing skills using tools like Adobe Photoshop, Canva, and CapCut.
  • Knowledge of email marketing strategies and automation platforms (e.g., Mailchimp, HubSpot).
  • Data analysis and reporting skills using Google Analytics or similar platforms.
  • Excellent communication and interpersonal skills to collaborate effectively with cross-functional teams.

Benefits:

  • A comprehensive benefits package that supports employees' well-being and career growth.
  • Opportunities for professional development and networking within the industry.
  • A dynamic and supportive work environment that fosters creativity, innovation, and collaboration.

Others:

Lead generation and nurturing through targeted social media campaigns and content creation.