Digital Logistics Content Specialist

1 week ago

Biñan, Calabarzon, Philippines beBeeMarketing Full time $70,000 - $95,000

We are a dynamic company harnessing the power of artificial intelligence and data processing to revolutionize the logistics industry. We collaborate with leading logistics businesses worldwide to streamline their processes and enhance transparency.

Job Description

This role involves managing a company's social media presence, creating engaging content to attract new customers, and supporting client acquisition goals. The ideal candidate will have creativity, industry awareness, and an understanding of complex logistics services.

Key Responsibilities
  • Develop a social media strategy aligned with brand objectives and sales targets.
  • Create a content calendar focused on client acquisition, thought leadership, and brand trust.
  • Select the most effective channels for our message.
Content Creation & Execution
  • Produce and post engaging social content: industry updates, service highlights, case studies, testimonials, infographics, and videos.
  • Translate logistics expertise into easy-to-understand posts for potential clients.
  • Use storytelling to showcase company success, client wins, and service reliability.
Engagement & Community Management
  • Interact with followers, prospective clients, and industry leaders online.
  • Monitor mentions, comments, and direct inquiries; respond promptly.
  • Participate in logistics-related conversations to boost brand visibility.
Analytics & Optimization
  • Track performance across platforms: impressions, engagement, reach, and conversions.
  • Provide regular reports to stakeholders on campaign performance.
  • Adjust posting schedule, formats, and messaging based on analytics.
Requirements
  • Bachelor's degree in Marketing, Communications, or related field.
  • 2+ years of social media experience (B2B preferred).
  • Logistics knowledge is highly desirable.
  • Proficiency in tools such as LinkedIn Campaign Manager, Canva, Buffer/Hootsuite.
  • Strong copywriting and visual storytelling skills.
  • Ability to manage multiple content streams efficiently.

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