Digital Marketing Strategist

7 days ago


Tanauan, Calabarzon, Philippines beBeeCampaign Full time $50,000 - $70,000
PPC Campaign Manager

The role of PPC Campaign Manager involves developing and implementing strategic plans to drive traffic, increase conversions, and maximize ROI through various platforms.

Key responsibilities include:

  • Auditing existing campaigns to identify areas for optimization and improvement.
  • Creating, managing, and optimizing PPC campaigns across multiple platforms.
  • Conducting audience and keyword research, configuring conversion tracking, and enhancing landing page performance.
  • Analyzing campaign data and metrics to identify trends, opportunities, and areas for improvement.

To succeed in this role, you will need:

  • An analytical mindset and ability to interpret campaign data to drive results.
  • Prior experience as a PPC Specialist or similar role.
  • Strong knowledge of PPC platforms (Google Ads, Bing Ads, etc.)
  • Proficiency in managing and optimizing PPC campaigns.
  • Ability to conduct keyword research and optimize ad copy.
  • Excellent communication and collaboration skills.
  • Bachelor's degree in Marketing, Advertising, or a related field.

We are looking for someone who stays up-to-date with industry trends and best practices in PPC advertising, can work closely with stakeholders to align PPC campaigns with overall marketing objectives, and has experience in setting up and testing campaigns from scratch.



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