Online Campaign Coordinator

1 week ago


Quezon City, National Capital Region, Philippines Worldwide Resource Solutions Full time
About Worldwide Resource Solutions

We are a dynamic and creative marketing team that supports job candidate lead generation for our group of companies.

Our team is responsible for developing and maintaining successful paid search, display, programmatic, and search engine optimization campaigns. This role requires a keen eye for detail, a strong analytic mindset, and a proven track record of achieving exceptional results in search engine marketing.

As a key member of our marketing team, you will be working closely with cross-functional teams to provide project outlines and instructions for content writers, web developers, and designers involved in SEO projects.

Key Responsibilities
  1. Search Engine Optimization Strategy Development: Develop and maintain a search engine optimization strategy that drives business growth by analyzing performance metrics & keywords, configuring conversion metrics, and monitoring site traffic.
  2. Cross-Functional Team Coordination: Work with content writers, web developers, and designers to create effective SEO projects that meet business objectives.
  3. Marketing Campaign Management: Build and maintain effective marketing campaigns across various platforms, including Google, Bing, Facebook, Instagram, and Programmatic Advertising channels.
  4. Campaign Performance Analysis: Analyze and optimize campaign performance using data from Google Tag Manager, Google Analytics 4, and other sources.
  5. A/B Testing and Competitor Research: Conduct A/B testing and competitor research to identify the most successful ad copy, landing pages, and display artwork to maximize conversions.
Requirements
  • Search Engine Marketing Experience: 2+ years of experience in Google Ads, SEO, or related fields.
  • Analytical and Creative Skills: Strong analytical skills, creative thinking, and problem-solving abilities.
  • SEO Tools Experience: Familiarity with SEO tools such as SEMRush, Screaming Frog, SpyFu, Moz, BrightEdge, Conductor, or similar tool stacks.
  • Working Hours and Location: Must be willing to work in the office at Bridgetowne, Quezon City and during US time zone.


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