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About Activate Talent
We're a forward-thinking company at Activate Talent, committed to innovation and excellence in influencer marketing.
Job Description
The Brand Amplification Specialist will be responsible for cultivating and maintaining relationships with influencers and content creators to drive brand growth and engagement. This role requires a deep understanding of social media platforms, exceptional communication skills, and the ability to develop data-driven strategies that align with business objectives.
Main Responsibilities
- Influencer Partnership Management:
- Develop and maintain strong relationships with influencers and content creators, ensuring successful collaborations and engagements.
- Manage influencer commissions, including tracking performance, processing payments, and resolving any related issues.
- Collaborate with the marketing team to design and implement strategies for the affiliate program.
- Provide ongoing support and guidance to affiliates, addressing their inquiries and helping them maximize their impact.
- Coordinate with influencers to ensure the timely and effective execution of marketing campaigns.
- Monitor and analyze campaign performance, providing insights and recommendations for optimization.
- Track and report on key metrics related to influencer performance and affiliate program success.
- Analyze data to assess the effectiveness of outreach efforts and make data-driven recommendations for improvement.
- Work closely with the marketing and creative teams to ensure alignment with overall brand strategies and objectives.
- Assist in the creation of promotional materials and content for influencer campaigns.
Requirements
- Proven experience in influencer marketing, affiliate program management, or a related role.
- Strong ability to identify and engage influencers and content creators.
- Experience managing commissions and performance tracking for influencers.
- Excellent organizational skills with the ability to handle large-scale outreach efforts.
- Effective communication and negotiation skills.
- Familiarity with digital marketing platforms and tools.