Full-Stack Digital Marketing Executive

7 days ago

Rizal, Philippines beBeeDigital Full time ₱100,000 - ₱120,000
Digital Marketing Manager Job Description

We are seeking a skilled Digital Marketing Manager to lead and execute our marketing initiatives from end to end.

This is not a role for order-takers — we're after the top 1% of digital marketers who can strategise, innovate, and execute with autonomy and excellence.

Key Responsibilities:
  • Develop and Own Digital Marketing Strategy
  • Conduct market, competitor, and audience research to identify trends and opportunities.
  • Set KPIs, track results, and iterate rapidly to maximise ROI.
  • Present ideas and plans confidently to founders and key stakeholders.
  • Lead and mentor additional marketing hires in future as the business scales.
Lead Generation & Funnel Optimization
  • Design and implement lead generation campaigns across multiple platforms.
  • Create and manage high-converting landing pages, lead magnets, and email funnels.
  • Optimise conversion rates across the entire funnel.
Content Creation & Management
  • Lead the ideation and creation of high-quality, engaging content including blogs, social posts, emails, and video briefs.
  • Manage and repurpose content across platforms to maximise reach and impact.
  • Collaborate with internal or freelance creatives for visual and written content production as needed.
Campaign Execution & Management
  • Run paid ad campaigns from start to finish, including creative direction, A/B testing, and ongoing optimisation.
  • Schedule, publish, and manage content calendars across multiple platforms.
  • Monitor performance and continuously improve creative and targeting.
Analytics & Reporting
  • Monitor and report on marketing KPIs (CPL, CTR, conversion rates, ROAS, etc.).
  • Use tools like Google Analytics, Meta Ads Manager, and HubSpot to gather and interpret data.
  • Provide actionable insights and weekly/monthly performance reports.
Requirements:
  • Minimum 5 years experience in digital marketing (agency or in-house).
  • Demonstrable experience managing successful campaigns across multiple platforms.
  • Strong copywriting, creative direction, and content strategy skills.
  • Expert-level experience with CRM, email marketing, pipeline reporting, and lead nurturing.
  • Advanced understanding of analytics platforms.
  • Excellent English communication skills (written and verbal).
  • A portfolio or case studies showing tangible results you've delivered.
Work Arrangement & Expectations:

This is a remote role that will be set up as an independent contractor engagement.

To ensure alignment and transparency, successful candidates will be expected to:

  • Be available for meetings and collaboration during core business hours
  • Disclose any existing ongoing roles or client work
  • Reflect this engagement on their LinkedIn profile

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