Digital Marketing Strategist
7 days ago
About This Role
As a strategic digital marketing professional, you will be responsible for driving targeted online traffic and creating new sales leads through effective search engine optimization.
You will work closely with our field marketing team to support digital marketing campaigns across EMEA and APAC, with a primary focus on search engine optimization for our international websites.
- Stay up-to-date with Google's latest algorithms and develop competitive SEO performance strategies to maintain market leadership.
- Generate high-quality content that aligns with SEO goals and company strategies, leveraging your knowledge of SEO best practices.
- Produce optimized web content, including blog posts, using our CMS to update content directly.
- Foster user engagement by optimizing website traffic, user journeys, and calls to action online.
- Collaborate with the Senior SEO Manager in the US to stay informed about industry trends and best practices.
- Establish and maintain online profiles on key partner sites to support quality backlinks and enhance our online presence.
- Partner with Marketing Operations to create and optimize website landing pages that drive conversions.
- Provide regular reports on SEO and website performance, proposing actions to improve our online presence.
- Work with regional and vertical leaders to translate business objectives into targeted SEO programs that drive results.
Requirements:
We welcome candidates from both B2B and B2C backgrounds who possess a proven passion for digital marketing and a strong skillset in SEO.
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