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Director of Brand Strategy

3 weeks ago

Manila, National Capital Region, Philippines Natural9 Corporation Full time

Company Overview:

Natural9 Corporation is a dynamic and innovative company that requires an exceptional leader to oversee its marketing efforts.

Job Description:

  1. Craft Strategic Plans: Develop comprehensive strategies for all marketing teams, encompassing Digital, Advertising, Communications, and Creative initiatives.
  2. Budget Management: Prepare and manage quarterly budgets for the Marketing department, ensuring efficient allocation of resources.
  3. Team Performance: Establish, monitor, and report on team goals, driving success and excellence in marketing endeavors.
  4. Brand Development: Design branding, positioning, and pricing strategies to enhance our brand's reputation and market share.
  5. Consistent Messaging: Ensure our brand message remains strong and consistent across all channels and marketing efforts.
  6. Consumer Analysis: Analyze consumer behavior to determine customer personas and identify opportunities to reach new market segments.
  7. Market Expansion: Identify opportunities to expand market share and develop strategic plans to achieve this goal.
  8. Hiring Strategies: Craft quarterly and annual hiring plans to ensure the right talent is in place to drive marketing success.
  9. Competitor Monitoring: Monitor competition to stay ahead of industry trends and competitor activity.
  10. Sales and Marketing Alignment: Coordinate sales and marketing efforts to boost brand awareness and drive business growth.
  11. Strategic Planning: Participate in the quarterly and annual planning of company objectives, aligning marketing efforts with overall business strategy.

Requirements and Skills:

  1. Leadership Experience: 5 Years work experience as Head of Marketing or VP Marketing (Real Estate, Construction).
  2. Marketing Campaigns: Proven experience running successful marketing campaigns.
  3. Web Analytics: Solid knowledge of web analytics.
  4. Leadership Skills: Ability to set and prioritize goals, drive team performance, and lead by example.
  5. Analytical Mindset: Analytical mind with a passion for data-driven decision making.
  6. Education: College Graduate - Marketing or relevant field.