Marketing Data Strategist

12 hours ago

Pulong Santa Cruz, Calabarzon, Philippines beBeeData Full time $17,640 - $29,400
Marketing Analytics Expert

This role is designed to provide essential analytics support to the marketing team as they continue to scale and take on more strategic initiatives.

Key Responsibilities
  • Analytics Dashboard Management: Build and maintain dashboards in Google Analytics, Looker Studio, and related analytics tools. Ensure dashboards are accurate, up-to-date, and tailored to business objectives. Monitor and troubleshoot any data discrepancies or tracking issues.
  • Insight Generation & Reporting: Analyze marketing data, identify trends, and diagnose KPI shifts across channels. Prepare clear, actionable reports that provide strategic recommendations—not just raw data. Create compelling data narratives to support decision-making for multiple stakeholders.
  • Cross-Team Coordination: Collaborate with SEO, paid ads, and development teams to translate data findings into operational actions. Facilitate communication and task tracking for analytics-related projects. Ensure alignment and clarity on data-driven priorities.
  • Tracking Infrastructure Support: Support the setup and ongoing maintenance of Google Tag Manager and conversion tracking systems. Ensure analytics infrastructure is scalable, reliable, and meets evolving business needs.
Requirements
  • Hands-on experience with Google Analytics, Looker Studio, Google Tag Manager, and Google Sheets in a marketing analytics context. Proven record of preparing insightful marketing reports and dashboards (not just data entry). Experience coordinating projects or workflows across multiple teams (e.g., SEO, paid ads, developers).
  • Strong attention to detail and commitment to data accuracy. Prior work in a fast-paced, agency, or digital marketing environment.
  • Proficiency in marketing analytics platforms and data visualization tools. Analytical mindset with the ability to turn complex data into clear, actionable insights. Excellent written and verbal communication skills.
  • Strong organizational and project management abilities. Ownership mentality—proactive, accountable, and committed to seeing tasks through.

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