
Email Campaign Specialist
1 day ago
The Client Marketing Specialist exists to develop and implement data-driven marketing strategies tailored to client needs, ensuring a positive client experience and maximizing campaign performance.
This role focuses on client-facing interactions, strategic planning, and ongoing optimization to drive business growth.
The Client Marketing Specialist will collaborate with clients to understand their business needs and objectives, strategize, formulate, and execute email, SMS, and other retention marketing strategies, communicate insights and reports on performance, and develop and maintain strong client relationships to drive overall positive client experience.
Key Responsibilities:- Collaborate with clients to understand their business needs and objectives.
- Strategize, formulate, and execute email, SMS, and other retention marketing strategies.
- Communicate insights and reports on performance.
- Develop and maintain strong client relationships to drive overall positive client experience.
- Work with the Client Strategy Manager to manage multiple client accounts.
- Collaborate with the Activations team to ensure thorough strategy and instructions, aligning everyone on the overall strategy.
- Upsell and cross-sell additional services to clients to enhance their marketing efforts.
- Strategy Development: Create and implement effective marketing strategies that meet client needs.
- Account Management: Manage retention marketing programs for multiple brands, ensuring client satisfaction and retention.
- Client Understanding: Demonstrate a deep understanding of client business needs and translate them into marketing strategies.
- Performance Tracking: Analyze and track data to maximize the performance of email and other retention marketing campaigns.
- Client Communication: Communicate marketing insights and reports on performance, and plan for further development.
- Team Alignment: Ensure the Activations team has clear instructions and is aligned with the overall strategy.
- Service Expansion: Successfully upsell and cross-sell services, increasing revenue and client engagement.
- Thought Leadership: Provide valuable industry insights to the marketing team to enhance the company's reputation as an industry leader.
- Highly Rated Workplace – We have a 4.4/5 Glassdoor rating, with 93% of employees recommending us
- Career Growth – Rated 4.2/5 for career opportunities, we provide strong professional development
- Work-Life Balance – With a 4.5/5 rating, we support flexible, balanced work environments
- Global Impact – Work with a diverse team of experts, serving clients worldwide
We encourage you to stay connected with us and follow our social media pages for the latest updates and future job opportunities :
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