Digital Marketing Strategist for Online Presence Optimization

2 days ago


Province of Palawan, Mimaropa, Philippines beBeeDigitalMarketing Full time ₱5,300 - ₱7,900
Job Title: Digital Marketing Strategist for Online Presence Optimization

We are seeking an experienced Digital Marketing Strategist to enhance our online presence, improve search engine rankings, and optimize Google Business Profiles.

Key Responsibilities:
  • Develop and implement effective digital marketing strategies to drive website traffic and increase customer engagement.
  • Optimize website content, meta tags, images, and URLs following best practices.
  • Conduct keyword research and analysis to target relevant search terms.
  • Monitor website traffic and performance using analytics tools and create actionable reports.
  • Optimize Google Business Profiles, including updates to business information, reviews management, and location tagging.
  • Implement local SEO strategies to enhance regional visibility and attract local customers.
  • Stay up-to-date with digital marketing trends, search engine algorithm changes, and new tools.
  • Collaborate with content creators to align digital marketing strategies with content marketing initiatives.

Qualifications:
  • Bachelor's degree in Marketing, Communications, or related field (preferred but not required).
  • Proven experience as a Digital Marketing Specialist or similar role.
  • Demonstrable expertise in Google Business Profile optimization and management.
  • Proficiency with digital marketing tools (e.g., Google Analytics, Google Search Console, SEMrush, Ahrefs).
  • Knowledge of web development basics, including HTML, CSS, and JavaScript, for digital marketing implementation.
  • Strong analytical skills to interpret data and drive strategic decisions.
  • Excellent communication and collaboration skills.

Benefits:
  • Familiarity with local SEO techniques and strategies.
  • Ability to manage multiple projects efficiently and meet deadlines.
  • Creative problem-solving and critical thinking skills.

Employment Type: Full-time

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