Email Communications Strategist

24 hours ago


Cabuyao, Calabarzon, Philippines beBeeEmail Full time $60,000 - $80,000
About the Job

The Email Marketing Manager oversees email and text communications strategy, focusing on deliverability, content creation, and performance optimization. This role ensures campaigns reach the right audience, deliver the right message, and drive measurable results.

Key Responsibilities
  • Email Infrastructure & Deliverability - Manage and monitor email domains, IP reputation, and inbox placement. Implement SPF, DKIM, DMARC and maintain compliance with regulatory requirements.
  • Content & Campaign Creation - Create and refine email templates and content, develop compelling subject lines, copy, and CTAs, run A/B testing across content and design.
  • Campaign Management & Analytics - Launch and manage multi-segmented campaigns, track click-throughs, portal logins, and inbound calls, own UTM parameter setup and reporting.
Qualifications
  • Three+ years in email marketing / deliverability / campaign strategy.
  • Strong knowledge of email systems, IP/domain management.
  • Experience with MailWiz, SendGrid, or similar ESPs.
  • Skilled in persuasive, compliant copywriting.
  • Proficient with Google Analytics, UTM tracking, reporting tools.
  • Familiarity with SMS campaign tools (a plus).
  • Excellent English communication skills.
  • Regulated industry experience preferred.


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