Digital Platform Enhancement Expert

2 days ago

Pulong Santa Cruz, Calabarzon, Philippines beBeeOptimizer Full time $5,300 - $8,990
Job Title:

Online Presence Optimizer

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We are seeking a highly skilled and experienced Online Presence Optimizer to enhance our online presence, improve search engine rankings, and optimize digital platforms. The ideal candidate will have a proven track record in managing optimization strategies and digital platform optimizations to drive website traffic and increase customer engagement.

Key Responsibilities:

  • Develop, implement, and manage effective optimization strategies to improve organic search rankings and visibility
  • Optimize digital content, meta tags, images, and URLs following best practices
  • Conduct keyword research and analysis to target relevant search terms
  • Monitor website traffic and performance using analytics tools and create actionable reports
  • Optimize digital platforms, including updates to business information, reviews management, and location tagging
  • Implement local optimization strategies to enhance regional visibility and attract local customers
  • Stay up-to-date with optimization trends, search engine algorithm changes, and new tools
  • Collaborate with content creators to align optimization strategies with content marketing initiatives
  • Handle optimization audits to ensure compliance with search engine guidelines and maximize effectiveness
Qualifications:
  • Bachelor's degree in Marketing, Communications, IT, or related field (preferred but not required)
  • Proven experience as an Optimization Specialist or similar role
  • Demonstrable expertise in digital platform optimization and management
  • Proficiency with optimization tools (e.g., Google Analytics, Google Search Console, SEMrush, Ahrefs)
  • Knowledge of web development basics, including HTML, CSS, and JavaScript, for optimization implementation
  • Strong analytical skills to interpret data and drive strategic decisions
  • Excellent communication and collaboration skills
  • Certification in optimization or digital marketing is a plus (e.g., HubSpot, Google Analytics Certified)
Desired Skills:
  • Familiarity with local optimization techniques and strategies
  • Ability to manage multiple projects efficiently and meet deadlines
  • Creative problem-solving and critical thinking skills

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