Email Campaign Coordinator

1 day ago

Lipa City, Calabarzon, Philippines beBeeRetention Full time $80,000 - $123,000
Job Title:

Email Marketing Manager

Job Description:

As a retention marketing lead, you will oversee the development and execution of email marketing strategies, automation, and campaigns for clients. This involves managing client relationships and guiding junior team members to deliver top results.

Key Responsibilities:
  1. Design and implement email marketing automation, targeting strategies, and large-scale campaigns based on client needs and customer insights.
  2. Monitor, measure, and optimize campaign performance to ensure error-free launches and continuous improvements.
  3. Collaborate with graphic design, copywriting, and project management teams to deliver on-brand projects that meet client expectations.
  4. Track and analyze email KPIs, campaign outcomes, and competitor activity to drive strategic recommendations.
  5. Lead client communication through regular calls and presentations, aligning strategies with business objectives.
  6. Manage a small team by coaching, onboarding, and training new hires.
Required Skills and Qualifications:
  • Bachelor's degree in marketing, business administration, communications, or related field (or equivalent work experience).
  • 4+ years of experience in retention marketing, email marketing, or digital campaign execution.
  • Hands-on experience with marketing platforms like Klaviyo, HubSpot, or Mailchimp.
  • Proficient in executing email and SMS campaigns.
  • Basic knowledge of HTML/CSS for email customization and troubleshooting (preferred).
  • Familiarity with analytics tools (e.g., Google Analytics, Excel, or dashboards).
  • Strong attention to detail for error-free campaign execution.
  • Excellent time management to meet campaign deadlines.
  • Proven experience managing teams; prior experience leading remote teams is an advantage.

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