Digital Marketing Strategist

2 weeks ago

Pasig, National Capital Region, Philippines Staff Domain Inc Full time

At Staff Domain Inc, we are transforming the way businesses leverage global talent. We offer a vibrant and collaborative work culture that thrives on innovation, excellence, and continuous learning. As a Digital Marketing Strategist, you will be responsible for executing data-driven strategies to improve paid and organic search performance across key digital platforms.

Job Description
  • Key Responsibilities:
  • Plan, execute, and optimise paid campaigns across Google Ads, Meta, and other SEM platforms, covering Search, Display, and Performance Max formats.
  • Craft engaging, high-performing ad copy and test multiple creative variations to improve click-through rates (CTR) and conversion outcomes.
  • Continuously track campaign performance, analyse data, and implement improvements to drive measurable results and meet performance targets.

Paid Advertising Management: We are seeking an experienced Paid Advertising Manager to oversee the end-to-end management of paid media campaigns, including Google Ads, Meta Ads, and other SEM platforms. The successful candidate will have a strong understanding of digital advertising principles, bidding strategies, conversion tracking, and campaign optimisation.

Digital Strategy Alignment: This role plays a critical part in driving traffic, improving conversion rates, and supporting broader marketing goals through close collaboration with cross-functional teams. You will work closely with the wider marketing team to test and optimise landing pages for higher engagement and improved conversion rates.

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