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Brand Development Specialist

2 weeks ago

Makati City, National Capital Region, Philippines McDonald's Philippines (Golden Arches Development Corporation) Full time

McDonald's Philippines (Golden Arches Development Corporation) is a leading fast-food chain with a diverse workforce and a commitment to empowering employees.

We are seeking an Assistant Brand Manager to join our team, who will be responsible for creating and implementing marketing strategies and initiatives for assigned product categories.

The successful candidate will have a Bachelor's degree in Business, Marketing, or a related field, and at least two years of working experience in Business Management or Marketing.

Key Responsibilities:
  1. Develop marketing campaigns and product offers to meet business objectives.
  2. Analyze research and data to identify marketing opportunities and key issues.
  3. Collaborate with cross-functional teams and external agencies to execute campaigns.
  4. Support the creation of creative assets and their launch plans.
Requirements:
  • Bachelor's degree in Business, Marketing, or a related field.
  • At least two years of working experience in Business Management or Marketing.
  • Good project management and communication skills.
  • Familiarity with PowerPoint and Excel, with experience analyzing sales data and financials.
  • Knowledge of creative asset development is a plus.