Digital Marketing Strategist for Construction Industry
1 day ago
Wing is on the exciting mission of redefining the future of work for companies worldwide. We are looking to be the one-stop shop for companies that are looking to build world-class teams & place their operations on autopilot.
We are seeking a Digital Marketing Specialist with a background in the construction industry to join our team. This role will involve developing and executing digital marketing strategies tailored to the construction industry.
Key responsibilities include:
- Developing and executing digital marketing strategies tailored to the construction industry
- Managing social media accounts and creating industry-specific content
- Conducting SEO and keyword research to improve online visibility
- Running paid advertising campaigns on platforms like Google Ads and Facebook
- Analyzing campaign performance and providing optimization recommendations
- Designing and implementing email marketing campaigns for lead nurturing
- Monitoring and managing website analytics to enhance user engagement
- Staying updated with construction industry trends and digital marketing innovations
- Coordinating with the sales team to align marketing efforts with business goals
The ideal candidate will have:
- Bachelor's degree in any field or professional certification in marketing or business-related courses
- 2+ years experience in social media or 1-2 years in digital marketing
- Proven content writing or copywriting experience
- Working knowledge of content management systems
- Familiarity with construction industry marketing is a plus
- Excellent English communication skills, both written and verbal (at least B2 level)
- Solid organizational and time management skills
- Knowledgeable in layouts, typography, print, and web design
- Experience/Proficient in Adobe Photoshop, Illustrator, Sketch, InDesign, and other graphic design software
- Compelling portfolio of work over a wide range of creative projects
- Able to work on a graveyard shift
We offer a competitive salary package, including:
- Health insurance
- Performance incentives
- Job security and stability
- Paid training
- Inclusive culture
- Upskilling opportunities
- 100% work-from-home
- Exceptionally supportive team
- Opportunities for career growth
- Fun work environment
- Holiday and overtime pay
The schedule for this role is US work hours (20-40 hours per week), and the location is remote.
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