
Social Media Content Creator
20 hours ago
We are seeking a creative and strategic professional to oversee our company's presence across various social media platforms. This role is responsible for designing, developing, implementing, and managing content strategies that drive engagement, increase brand awareness, generate website traffic, and support overall marketing and business goals.
Responsibilities">- Develop and execute a comprehensive social media strategy aligned with weekly/monthly marketing campaigns and business objectives.
- Conduct audience research and competitor analysis to inform content and platform choices.
- Create, curate, and manage engaging content (text, image, video) for all social media platforms including Facebook, Instagram, LinkedIn, Twitter, TikTok, and others.
- Work on high-quality content production using AI design, AI videos, and AI-generated copywrites.
- Maintain a consistent brand voice and visual identity.
- Monitor and respond to audience comments, messages, and mentions in a timely and professional manner.
- Foster a sense of community and encourage meaningful interactions.
- Track KPIs (reach, engagement, clicks, conversions) using tools like Meta Business Suite, LinkedIn Insights, Google Analytics, etc.
- Provide monthly performance reports and insights to optimize strategies.
- Collaborate with internal teams to promote products, events, job openings, and campaigns via social media.
- Manage paid advertising campaigns if required.
- Stay current with social media trends, algorithm changes, tools, and best practices.
- Bachelor's degree in Marketing, Communications, Multimedia, or a related field.
- 2-4 years of experience managing social media accounts for brands or organizations.
- Strong knowledge of major social media platforms, trends, and analytics tools.
- Excellent writing, editing, and visual storytelling skills.
- Experience with scheduling tools (e.g., Hootsuite, Buffer, Later).
- Graphic design and video editing skills are a plus (e.g., Canva, Figma, Adobe Creative Suite).
- Strong analytical, multitasking, and time-management skills.
- Hybrid work setup: 3 days onsite, 2 days work-from-home.
- Seniority level: Entry level
- Employment type: Full-time
- Job function: Marketing and Sales
- Industries: Outsourcing/Offshoring
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