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Marketing Positioning Officer

1 week ago

Manila, National Capital Region, Philippines CIS Bayad Center, Inc. Full time
Job Description:
The Marketing Positioning Officer will be responsible for identifying and resolving brand performance challenges and opportunities to strengthen positioning. Key duties include:
  • Defining and implementing brand strategies, including style guides, brand guidelines, vision, and value proposition.
  • Collaborating with internal teams, media partners, and creative agencies to develop campaign and communication materials.
  • Tracking and analyzing campaign performance to provide data-driven insights for optimization.

Requirements:
  • Bachelor's degree in Marketing or related field.
  • Proven experience in brand marketing and campaign development.