Senior Event Marketing Lead

5 days ago


Manila, National Capital Region, Philippines Booth and Partners Full time

Job Description

  • Develop and execute a comprehensive digital marketing strategy to promote our event portfolio, focusing on data-driven decision-making and multichannel campaigns.
  • Manage event registrations, audience segmentation, and automated campaigns through various MarTech platforms.
  • Edit and optimize event email templates using HTML and CSS to enhance user experience and conversion rates.
  • Leverage SEO best practices, paid search, display advertising, and social media campaigns to drive awareness and conversions.
  • Collaborate with the editorial, sales, and events teams to align marketing initiatives with business objectives.


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