
DTC E-Commerce and Digital Marketing Professional
1 day ago
We are seeking a proactive and results-oriented Digital Marketing & Operations Specialist to join our team. This is a hands-on role where you will be responsible for the day-to-day management and execution of our digital advertising and DTC e-commerce operations.
Responsibilities- Plan, execute, and manage paid advertising campaigns across major platforms.
- Monitor campaign performance, analyze key metrics, and optimize for maximum efficiency.
- Collaborate with our in-house creative specialist to provide feedback on ad performance and request new creative assets.
Digital Advertising:
- Develop and implement strategic plans for paid advertising campaigns.
- Manage and optimize advertising spend to achieve desired outcomes.
- Stay up-to-date on the latest trends and best practices in digital advertising.
DTC Operations:
- Manage the day-to-day operations of our Shopify-based independent e-commerce store.
- Handle order processing, inventory management, and fulfillment logistics.
- Implement and manage customer service processes.
- Conduct A/B testing and site optimizations to improve conversion rates and user experience.
Expansion:
- Assist in setting up and managing new sales channels as we expand to additional platforms.
- Stay updated on the latest trends and developments in the industry.
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