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Email Marketing Copy Specialist

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Angeles City, Central Luzon, Philippines Digital Planners Corporation Full time
Key Responsibilities

The ideal candidate will have a strong understanding of email marketing platforms and marketing automation tools.

You will work closely with the marketing team to develop content strategies for email marketing that align with overall business goals and target audience interests.

  • Write compelling and engaging email copy for various types of campaigns.
  • Craft personalized email content tailored to different customer segments.
  • Collaborate with the marketing team to plan, create, and execute A/B tests on subject lines, copy, and design elements.
  • Track and analyze the performance of email campaigns using relevant metrics.
  • Work with designers, product teams, and other stakeholders to ensure cohesive email designs and messaging.
  • Review and proofread email content to ensure accuracy, consistency, and brand tone.
  • Stay up to date with email marketing best practices, industry trends, and emerging technologies.