Outreach and Partnerships Lead

2 days ago


Manila, National Capital Region, Philippines International Blockchain Consulting Full time

International Blockchain Consulting seeks a seasoned Head of External Engagement to drive our outreach efforts within the cryptocurrency space.

About Us:

We are a leading advisory firm committed to delivering innovative solutions in various sectors. Our team focuses on building long-term relationships with key stakeholders, driving growth, and expanding our reach within the industry.

Job Description:

The ideal candidate will have expertise in cryptocurrency, artificial intelligence, and lead generation. They will develop and implement effective outreach strategies, work collaboratively with marketing, sales, and business development teams, and continually assess and improve outreach campaigns based on data analysis.

Key Responsibilities:
  1. Lead Generation & Management: Identify high-quality leads within the cryptocurrency industry. Utilize Airtable for CRM and task assignment, maintaining an extensive database of potential contacts. Assign leads to team members and monitor progress using Airtable and Asana.
  2. Outreach Strategy & Execution: Develop compelling outreach scripts and communication materials tailored to diverse audiences. Implement and manage automated outreach methods, including email campaigns and mass outreaches, using tools like HubSpot. Continually refine and optimize outreach strategies based on data analysis.
  3. Collaboration & Coordination: Collaborate with marketing, sales, and business development teams to align outreach strategies with company goals. Coordinate with content teams to ensure consistency in messaging and branding. Monitor and report on the effectiveness of outreach campaigns, providing actionable insights.
  4. Innovation & Continuous Improvement: Explore new outreach channels and methodologies to enhance the impact and efficiency of campaigns. Stay up-to-date with industry trends and competitor strategies.
Qualifications:
  1. Cryptocurrency Expertise: Strong understanding of the cryptocurrency market and blockchain technology.
  2. Lead Generation Experience: Proven experience in lead scraping, database management, and lead nurturing.
  3. Technical Proficiency: Familiarity with Airtable, Asana, and HubSpot is preferred. Experience with automation tools for outreach is highly desirable.
  4. Copywriting Skills: Ability to create persuasive and engaging outreach content.
  5. Analytical Skills: Ability to analyze data and metrics to optimize outreach efforts.
  6. Communication & Interpersonal Skills: Excellent verbal and written communication skills.


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