Brand Manager Professional
2 weeks ago
Job Description
We are seeking a highly motivated and skilled Brand Manager to join our team at Happy Skin. As a key member of our marketing department, you will be responsible for contributing ideas to product development, beauty innovations, and testing and assessment of products.
You will also assist with brand image and experience, marketing, merchandising, design, and promotion by developing and executing short and long-term strategies and marketing initiatives. Additionally, you will help monitor and analyze marketing budgets, pricing, sales, and competitive activity.
This role involves managing the brand through social media accounts, brand website, and public relations – channels we rely on to create consumer demand, shape the direction, and perception of the brand. This includes managing and updating Happy Skin's Instagram, Facebook, and TikTok; answering inquiries across all social media accounts; creating and implementing content calendars and digital marketing plans; assisting with the creation and implementation of public relation initiatives and promotional content such as press releases, corporate newsletters/e-zines, social media content; ensuring social media and PR messages are supportive of and consistent with marketing strategies.
Qualifications
- We require a graduate of any four-year course, preferably with a major in Business or Marketing.
- A minimum of 2 years of solid experience in Brand Management (experience in the FMCG or Retail industry is an advantage).
- At least 1 year of experience in supervisory or assistant managerial roles.
- Excellent leadership, project management, communication (both oral and written), and interpersonal skills are essential.
- The ability to collaborate well with cross-functional teams is also required.
- Candidates must be willing to work in Quezon City.
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