Marketing Creative Leader

1 week ago

Barcelona, Philippines beBeeStrategist Full time ₱1,700,000 - ₱2,300,000
Job Title: Content Strategist

The role of a Content Strategist is to drive ShopBack's growth by creating high-performing ad creatives. This involves collaborating with internal teams, UGC creators, and performance marketers to ensure a constant flow of engaging content across various platforms.

This position requires delivering creative solutions that win clicks, drive conversions, and scale campaigns. The ideal candidate will work closely with the US timezone team to drive outcomes for the US market.

  • Partner with in-house design and media production teams to brief and request static and video assets for paid campaigns
  • Source, brief, and manage UGC creators and agencies to deliver daily fresh video content
  • Translate campaign objectives into clear creative briefs that drive measurable outcomes
  • Build and maintain a pipeline of performance-ready creatives across TikTok, Meta, Google, and other paid platforms
  • Work with the Performance Marketing Manager to review creative performance (CTR, CVR, success rates) and iterate quickly
Essential Skills and Qualifications:
  • 3–5 years of experience in content management or marketing
  • Proven experience producing UGC-led video ads in partnership with creators or agencies
  • Strong understanding of paid platforms (Google, Meta, TikTok) and what makes content convert
  • Strong project management skills comfortable managing multiple creative streams at once
  • Data-driven with a keen eye for performance metrics (CTR, engagement, conversion)
  • A team player who can collaborate across creative, external partners, and performance teams

We're building The World's Most Rewarding Way to Shop, and we're looking for bold, driven individuals to join us in this journey. If you have a passion for creativity and innovation, we encourage you to apply for this exciting opportunity.

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