Trade Marketing and Merchandising Lead
6 days ago
About this Role
We are seeking a results-driven Trade Marketing Manager to join our team. The successful candidate will be responsible for developing and executing trade marketing programs at the regional level.
Key Responsibilities:
- Drive Sales Growth Across Regions: Develop and execute comprehensive trade marketing strategies to drive sales growth across regions.
- Cultivate Strong Relationships: Build and maintain strong relationships with cross-functional teams to deliver effective sales-generating promotions, merchandising executions, brand activations, and store opening programs.
- Optimize Operational Expenses and Promotional ROI: Effectively manage operational expenses and analyze promotional ROI to optimize future marketing efforts.
- Lead and Develop Team Members: Encourage a culture of growth and development among team members through coaching, training, and people growth.
Requirements
- Bachelor's degree in Business Administration, Marketing, or a related field.
- At least 5 years of experience in trade marketing, preferably in a multinational consumer goods company or QSR.
- Excellent leadership and communication skills.
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